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The ultimate search engine would basically understand everything in the world and it would always give you the right thing. And we're a long, long way from that.

Larry Page

Content Links

Links are the essence of the net
Indexing
Positioning on the search engines
How to avoid the filter for duplicated content
Over optimisation - OOP
Off-page SEO
Registering to the search engines
Indexing guaranteed with Google Sitemaps
Google Website Optimizer
The right measures of an optimised page
Technical structure of a search engine
How do spiders work?
Content is King
Title-the most important tag
Metatags - the correct use
Keywords tag
Robots tag
The ALT attribute
Domain Names
Names of files and folders
Navigation and Technology
On-page SEO
Keyword density
Things NOT to be done
Inbound links
Importance of inbound links
The theory
Practical application
What is link popularity?
Signing up onto directories
DMOZ, the Open Directory
Doorway and cloaking
How to improve PageRank
How to obtain links
Blog and Ping
Hosting and SEO

Site structure

Content Links

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